Privacy Policy
1. Who We Are
Odyssey Automotive Limited trading as DBH Vehicle Sourcing ("we", "our", "us") is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, store and protect personal information when you interact with our website, enquire about our services, engage with us as a customer, prospective customer, supplier, business partner, or when we provide customer engagement, retention, lead management or automotive consultancy services on behalf of businesses.
We are committed to complying with applicable data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Odyssey Automotive Limited provides automotive consultancy, customer engagement, vehicle sourcing support, lead management and retention services. We do not provide financial advice, make lending decisions, or act as a lender.
2. Information We Collect
We may collect and process the following categories of information:
Personal Information
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Name
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Email address
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Telephone number
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Postal address
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Company name
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Job title
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Communication preferences
Vehicle and Customer Information
Where relevant to the services provided, we may process:
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Vehicle details
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Vehicle ownership information
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Vehicle preferences and requirements
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Customer enquiry information
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Vehicle lifecycle information
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Customer communication history
Where information relating to vehicle agreements or finance arrangements is provided by a customer or business partner for customer retention purposes, we process this information only to support customer engagement activities and vehicle-related services.
We do not provide financial advice, assess creditworthiness, arrange lending, or make decisions regarding finance applications.
Business Service Information
When providing customer retention, prospecting, lead management or consultancy services, we may process:
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Customer contact details
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Prospect information
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Business contact information
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Sales enquiries
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Customer interaction records
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Appointment and communication history
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Lead progression information
Technical Information
We may collect:
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IP address
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Browser type
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Device information
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Website usage information
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Cookie and analytics information
3. How We Collect Information
We collect information when you:
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Complete forms on our website
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Contact us by phone, email, social media or messaging platforms
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Request information about our services
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Engage us for vehicle sourcing, customer retention, lead management or consultancy services
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Are introduced through a business partner
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Interact with our website through cookies and analytics technologies
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Provide information during customer engagement activity
Where we provide services to another business, personal information may be supplied to us by that organisation for the purpose of delivering agreed customer engagement or retention services.
4. How We Use Your Information
We use personal information to:
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Respond to enquiries
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Provide vehicle sourcing services
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Manage customer relationships
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Deliver customer retention campaigns
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Support businesses with lead management and customer engagement
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Maintain communication records
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Improve our services and customer experience
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Manage business operations
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Maintain accurate business records
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Comply with legal obligations
Where we provide services on behalf of a business partner, we may contact customers or prospects using information provided by that business for agreed customer engagement purposes.
5. Lawful Basis for Processing
We process personal information using one or more of the following lawful bases:
Contract
Where processing is necessary to provide services requested by you or to fulfil contractual obligations.
Legitimate Interests
Where processing is necessary for our legitimate business interests, including:
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Managing customer relationships
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Supporting customer retention activities
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Delivering lead management services
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Improving customer experience
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Business development
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Maintaining effective communication with customers and business partners
We ensure that our legitimate interests do not override your rights and freedoms.
Consent
Where required, we will obtain consent before processing information for specific purposes, including certain marketing communications.
Legal Obligations
Where processing is required to comply with applicable laws or regulatory requirements.
6. Business Client Data and Lead Management Services
Odyssey Automotive Limited provides customer engagement, retention support, lead management and automotive consultancy services to business clients.
Where we provide these services, we may process personal information supplied by our business clients, including customer contact details, vehicle information and customer interaction records, for the purpose of delivering agreed customer engagement and retention activities.
Depending on the nature of the service provided, we may act as:
Data Processor
Where we process personal information solely on behalf of a business client and according to their documented instructions.
Data Controller
Where we determine the purpose and method of processing personal information independently.
The role we perform will depend on the specific services provided and the contractual arrangements in place with the relevant business.
Regulatory Position
Odyssey Automotive Limited provides vehicle sourcing, customer engagement, retention support, lead management and automotive consultancy services.
Odyssey Automotive Limited does not:
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provide financial advice;
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recommend financial products;
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assess creditworthiness;
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make lending decisions;
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arrange finance agreements; or
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act as a lender.
Where a customer expresses an interest in financial products or services connected to a vehicle transaction, we may facilitate an introduction to an appropriately authorised third-party provider where applicable.
Any financial advice, eligibility assessment, credit decision or finance agreement is provided directly by the relevant authorised firm.
Our role is limited to supporting customer communication, customer engagement and facilitating connections between customers and appropriate businesses.
Where acting as a processor, we only process information in accordance with contractual instructions and implement appropriate technical and organisational security measures.
7. Sharing Your Information
We may share personal information with:
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Automotive businesses and dealer partners
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Vehicle suppliers
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Service providers supporting our operations
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CRM and communication platforms
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Professional advisers
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Regulatory authorities or law enforcement where legally required
We only share information where necessary to provide services, fulfil contractual obligations, or comply with legal requirements.
We do not sell personal information.
8. Data Retention
We retain personal information only for as long as necessary for the purpose it was collected.
Retention periods may vary depending on:
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The nature of the service provided
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Legal obligations
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Contractual requirements
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Business requirements
Where appropriate, customer and business records may be retained for up to six years following the last meaningful interaction.
9. Data Security
We implement appropriate technical and organisational measures to protect personal information against:
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Unauthorised access
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Loss
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Misuse
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Disclosure
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Alteration
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Destruction
Access to personal information is limited to authorised personnel and approved service providers who require access to perform their role.
10. Cookies
Our website uses cookies and similar technologies to improve functionality, analyse website usage and enhance user experience.
You can manage cookie preferences through your browser settings.
11. Your Rights
Under UK GDPR, you have rights including:
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Access to your personal information
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Correction of inaccurate information
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Requesting deletion of information
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Restricting processing
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Objecting to processing
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Requesting data portability
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Withdrawing consent where processing is based on consent
To exercise your rights, please contact us using the details below.
12. International Transfers
Where personal information is transferred outside the UK, we ensure appropriate safeguards are implemented in accordance with applicable data protection legislation.
13. Children's Privacy
Our services are not intended for individuals under 18 and we do not knowingly collect personal information from children.
14. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be published on this page together with the revised effective date.
15. Contact Us
Odyssey Automotive Limited
Trading as DBH Vehicle Sourcing
Email: sales@odyssey.london
If you believe we have not handled your personal information appropriately, you have the right to raise a concern with the Information Commissioner's Office (ICO):